In India we have seen multiple beauty and personal care brands flood the market, but all of them were focused on women. Ironically, today we are witnessing some brands that …
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Kalyan Kumar
A Flipkart user’s COD surcharge triggered public outrage and government scrutiny over hidden e-commerce fees. Minister Pralhad Joshi flagged these as “dark patterns,” prompting calls for transparency. While companies justify …
Recently, a viral post on X (Twitter) exposed how an e-commerce user was charged an extra ₹226 for a cash-on-delivery (COD) order on Flipkart. The bill included strange terms like …
India’s EV sector has seen a lot of innovation over the period, not just in the electric two-wheelers and cars that we are seeing these days. But the main source …
Marketing is undoubtedly the biggest strength for any company. It is an essential tool to build a successful brand. But not everything is a good marketing. Sometimes, a small mistake …
The Indian startup ecosystem is so competitive, which makes it hard for startups to achieve profits. Almost all startups have huge funding, which enables them to burn a lot of …
Branding is something that makes ordinary things extraordinary. Today in India, right from the small cup of tea to tall buildings, everything got branded. We now see multiple brands selling …
HCA Healthcare, a Fortune 100 hospital operator with 191 hospitals across the US and UK, has inaugurated its first Global Capability Center (GCC) in Hyderabad. The facility, located in HITEC …
In the last few days and over a week, the only name that has been making it to headlines is Zoho. Wherever in the country, everyone is talking about Zoho. …
Bengaluru-based Vedantu has raised $11 million through convertible notes, led by ABC World Asia, with participation from existing investors. What’s notable is that this comes at a time when many …
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