CCPA fines Rapido ₹10 Lakh for misleading ads

The Central Consumer Protection Authority (CCPA) fined Rapido ₹10 lakh for misleading ads promising “AUTO IN 5 MIN OR GET ₹50.” Investigations showed refunds were given as restricted ‘Rapido coins,’ contradicting the claim. The CCPA ordered full compensation for users, citing rising complaints on the National Consumer Helpline. Acting under the Consumer Protection Act, 2019, it flagged Rapido’s campaign as deceptive and stressed the need for transparent advertising.