Mitra, an FMCG startup, raises $1.6M to expand its FMCG offerings

Mitra, an FMCG startup, raised $1.6M led by Bestvantage Investments to set up a 3,000-ton refined flour plant and expand into millet-based, gluten-free, and organic spice products, targeting GCC markets. Using ‘Chakki Fresh’ stone-grinding, it focuses on tier II/III markets. Revenue grew from ₹11 crore in FY24 to ₹40 crore in FY25, projected at ₹120 crore this year. Mitra plans a Series A in April 2026 at a ₹500 crore valuation.