Cumin Co bags $1.5M to scale toxin-free cookware

Cumin Co has raised $1.5M in a Fireside Ventures-led round to boost enamel-based coating production and enhance its supply chain. Founded in 2025 by Niharika Joshi and Udit Lekhi, the brand offers toxin-free enamel cast iron cookware priced between ₹1,999–₹7,000. Targeting high-income households via a D2C model, it reports ₹1 crore MRR with 20% MoM growth, and plans expansions to Blinkit, Zepto, and Instamart.