Bengaluru’s Swizzle, a clean-label beverage startup, secured ₹2 crore seed funding led by Sooraj Singh and Shaili Chopra post-‘Ideabaaz’. This investment fuels expansion across retail, HoReCa, and quick commerce. Production increases to 40,000 cans daily. Swizzle introduces ₹30 PET bottles and Diet Desi Lemonade, targeting 20,000+ outlets nationwide through key partnerships, solidifying its market presence.
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